‘Instant City’ by Peter Cook

‘Instant City’ by Peter Cook | 1970

Instant City is a mobile technological event that drifts into underdeveloped, drab towns via air (balloons) with provisional structures (performance spaces) in tow. The effect is a deliberate overstimulation to produce mass culture, with an embrace of advertising aesthetics. The whole endeavor is intended to eventually move on leaving behind advanced technology hook-ups.